Transform your messaging from notifications to conversations with Vonage Messages API for WhatsApp
Use Vonage Messages API for WhatsApp to send and receive personalised messages at scale and build in automation with virtual agents. These efficiencies help enhance customer experience and improve employee productivity.


Elevate customer experiences with Messages API for WhatsApp
Use Vonage Messages API to build out robust messaging workflows on WhatsApp and other channels, even through a WhatsApp chatbot or WhatsApp bot.
Streamline the delivery of WhatsApp marketing messages.
Build out omnichannel experiences by connecting to other Vonage Communications APIs.
Optimise delivery rates, such as through WA Bulk Message Sender and WA Business Web, with failover capabilities to SMS and gain real-time insights with callbacks.
Integrate WhatsApp Business with other applications and solutions from the Vonage partner ecosystem.
Protect sensitive information with WhatsApp end-to-end encryption from Vonage Messages API to a mobile device — even with a virtual number for WhatsApp.

Design, create, and deploy intelligent conversations and workflows
Use Vonage AI Studio to respond intelligently to customers’ messages in WhatsApp and enable self-service workflows.
Use AI Studio virtual agents to scale conversations and connect with customers at any time, even when support personnel are offline.
Get started quickly with pre-built templates to create virtual agents or self-service workflows.
Personalize and add context to customer responses by connecting to CRMs, including Salesforce.

“Our subscribers using WhatsApp are faster to act on deals than people using other channels, generating more traffic to our partners with click-through-rates as high as 40 percent, and some messages receiving a 97 percent open rate.”
Kamila Skötsch, Global CRM Team Lead, HolidayPirates
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